Our Story
Rascal+Friends was born when siblings Grant and Louise identified a need for a premium diaper is gentle on rascal bums.
Louise, a mother of four boys, put her mind to developing an affordable diaper with no nasties, after her third rascal had severe eczema. Of course, it had to perform great and look super cute too!
After testing hundreds of designs and unique features they settled on our current product - an affordable diaper that doesn't compromise on quality and performance. With Grant's business expertise, we successfully launched Rascal+Friends to many happy families across New Zealand.
We are now bringing our Rascal love to the rest of the world through teaming up with Nick Mowbray, CEO of ZURU.

josephine
Customer Love - Switzerland
Meet Josephine, the woman
behind all customer enquiries!
As a mother, Josephine understands all the highs and lows that come with being a parent! Between responding to all your messages, you'll find Josephine chasing after her own little rascal and spending time with her family.
Meet the team

Nick
Co-CEO

Chantal
Design Project Manager

Georgia
Marketing

Ashan
International Business Development

Matt
COO

Amelia
Marketing

Hannah
Marketing

Cade
GM International

Anna
Lead Graphic Designer

Lauren
Graphic Designer

Alex
GM Europe

Brendon
GM Asia

Matt
NZ/AU Regional Sales Manager